Sex toys that spy on you: a data protection leak too far?

Imagine, getting down and dirty with a vibrator, only for it's inbuilt sensors to pass every moan (or whatever happens when you're buzzing...) to the manufacturer, only so they can improve your experience, of course. The Daily Wail or Murdoch's grubby minions would be over this like a rash: being spied on by your smartphone's bad enough, but when your dildo does the dirty on you and tells the waiting cyber world, it's really time for what happens in the boudoir/dungeon/garden shed to bloody well stay there.